Dr. Srinivas Kodiyalam
2003
In a fiercely competitive global marketplace, manufacturers continue to seek strategies to improve product quality and slash development cycles. Ford Motor Company has an incredible heritage in the automotive industry, earning its leadership position with great products that deliver the highest levels of quality and value for customers.
The vehicle design process has always involved intensive collaboration among specialized teams, each with its own, conflicting considerations. A successful design requires manufacturers to integrate the workflow process and come up with an overall optimum design across all disciplines. Often, designs are passed between product teams several times until the differences are minimized and a mutually acceptable solution is found. In today's fast-paced marketplace, the traditional new-vehicle design approach is too sequential and time-consuming. The need to reduce time to market for new vehicles, as well as the increased affordability of high-performance computing, which can process hundreds of simulations concurrently, has led to the increased adoption of MDO. The goal of MDO is to provide a more consistent, formalized process for complex system design than is found in traditional approaches, as well as to impact the product design cycle through timely, performance-based design direction. In essence, MDO aids in the management of the design process workflow itself.
Download The Complete Paper
(A one-time registration will be requested)